Mixed Voices Community Choir

This project highlights the development of a cohesive brand identity for a community-based organization centered on connection through music. The visual system was designed to reflect inclusivity, warmth, and accessibility while establishing a recognizable and versatile presence across digital platforms. From logo creation to supporting brand elements, the identity balances clarity and personality to support long-term community engagement.

Challenge & Objective: I developed a brand identity for an organization located in Grand Forks, ND that aims to connect members of the community through music. Designed with inclusivity at its core, the identity reflects the organization’s commitment to welcoming individuals of all backgrounds, cultures, and abilities. Through approachable and accessible visual elements, the brand highlights music as a universal language that fosters connection, creativity, and a strong sense of belonging within the community.

Deliverables: Logo and Branding System, Social Media Profile Image and Banner

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