Rachel Selle Business Materials

For one of my classmate's personal brand, I designed a collection of print materials that extended and reinforced her existing visual identity. Using her personal logo as the foundation, I incorporated a minimal color palette and geometric design elements to create a cohesive system that reflects her clean, modern aesthetic.

Challenge & Objective: The objective of this project was to develop print materials that complemented Rachel’s established logo while maintaining consistency and visual clarity. The challenge was to expand her brand thoughtfully, ensuring each piece felt aligned with her personal style while enhancing professionalism and overall brand cohesion.

Deliverables: Business Card, Letterhead, Envelope Design

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